Business is an Art Form
A potent re-frame: Everything in life, including business, can be approached as Art
Announcement: True Creation Accelerator starts in 9 days. If you are ready to step into leadership and birth your creative legacy from the heart and soul, join us.
Even though I founded and run a ‘successful business’…
I’m not really a fan of the word “business.”
I don’t like the connotations.
The energy around the word just feels kinda cold, calculated, impersonal, and even parasitic.
As such, I choose not to see my work as a business.
Instead, I see it all as HEARTISTRY.
I see it all as art.
I do not separate my art from my ‘business.’
To me it is all an expression of the same energy & essence of what I AM.
There is a certain flavor of Love that I am meant to share with this world…
And I see ALL OF LIFE as a medium for the artistic expression of that flavor.
Yes, it’s true:
I approach ALL OF LIFE as art.
And I can recommend it.
Everything becomes more enchanted, fascinating, and life-giving when approached as art.
Let’s take business as an example…
The way I approach business is like this:
Instead of building a business, I see myself as designing & fine-tuning a vehicle for artful creation & omni-win-win exchanges of energy.
Instead of coldly constructing a product, I see myself as birthing medicinal offerings & creations from the heart.
Instead of marketing and selling, I see myself as artistically building a bridge so that my soul fam can find me and recognize my work as the thing they were (unknowingly) looking for.
When I’m designing a men’s circle or a retreat or a 1:1 coaching journey with someone, I see it in the same way I see my music and writing: An artistic expression of my heart & soul.
I aim to bring the same craft, care, reverence, playfulness, love, spontaneity, spirituality, and philosophical depth into all my creations.
This approach makes business feel WAY MORE FUN and TRUE and ALIGNED.
If more people saw business and life as an artistic medium, I believe that…
TREMENDOUS SOUL-ALIGNED CREATIVITY would be unlocked.
And the world would become a more beautiful place.
True Creation Accelerator begins in 9 days.
If you have a business or are in the process of launching one…
If you love the idea of approaching business as art from your soul…
If you want to connect with an awesome international community of other creators…
If you want more practical teachings & exercises to unlock your creativity and help you create income as a soulpreneur…
If you want to build all-important MOMENTUM in what you’re doing by regularly launching projects & creations into the world…
TCA is here for YOU! : )
I’ve got your back. I’m downright STOKED to support you.
Unlike other ‘business masterminds’ that cost $10k/year…
TCA has you covered for just $38/month.
If you join by the start date of July 1st.
(After that, the price goes up to $55/month.)
We’re gonna have A LOT OF FUN with this.
WHILE massively leveling up as creators & entrepreneurs birthing art from the SOUL.
Are you with us? : )
Love,
Jordan
P.S. If you want to dive deeper into business as ART, watch this video I made some years ago:
Jordan Bates
Leadership & Creativity Coach
Authenticity | Integrity | Love | Power | Freedom
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Jordan Bates is a leadership coach specializing in creativity, authenticity, pragmatic wisdom, grounded spirituality, psychedelic integration, & holistic life mastery. He is also a teacher, writer, mystic, artist, rapper, space-holder, and celebrator of God. He offers one-to-one coaching, men’s circles, self-guided courses, & retreats—and now also offers True Creation Accelerator.
Find Jordan elsewhere: His Website | His Courses | Telegram | Instagram | Twitter | Facebook | YouTube | Spotify Music — (Jordan Bates / Goku the Wizard King / LOSTBOYEVSKY) | Spotify Podcast | Bandcamp | TikTok